Category Archivebooks
books &millionaire mind intensive &seminar Martin Lee on 15 Nov 2007
Harv Eker Millionaire Mind Intensive
Two events that Jay Abraham regularly speaks at are “The World’s Greatest Marketing Seminar” and “Never Work Again“(You can listen to a replay of the presentation delivered by Jay here) organised by a person called Harv Eker.
Harv Eker himself is the author of the best selling book, “Secrets of the Millionaire Mind” and the founder of Peak Potentials, one of the fastest growing business and personal success training companies in North America.
Harv was also in Singapore a few months ago and I had the opportunity to listen to his presentation back then. I have also since then bought a copy of his “Secrets of the Millionaire Mind” book and finished reading it.
So what exactly does Harv Eker teach?
books Martin Lee on 17 Oct 2007
Donald Trump Wealth Building 101
Remember the book offer from Chet Holmes? It seems that more and more people are using the strategy of giving away bonuses to ramp up sales of their books. Even multi-billionaire Donald Trump is getting in on this act. The book on offer is Trump University Wealth Building 101: Your First 90 Days on the Path to Prosperity.
books &Risk Reversal Martin Lee on 04 Oct 2007
The Passion Test by Chris and Janet Attwood
You probably know about the power of endorsements. And also how risk reversals can be used to reduce the risk for the prospective client. How about combining them both together? This is what Jay Abraham did in the latest email he sent out.
Continue reading » The Passion Test by Chris and Janet Attwood
books &reviews Martin Lee on 28 Sep 2007
Scientific Advertising Part Two
Continuing from my previous summary of Scientific Advertising, here are the points from the last 11 chapters of the book. Reading through some of the principles, I’m not too sure they are true all the time. I think there would be times when there are certain exceptions.
books &reviews Martin Lee on 21 Sep 2007
Scientific Advertising by Claude Hopkins
Scientific Advertising by Claude Hopkins is a book that has been recommended by Jay Abraham and many other marketing legends. The book has a total of 21 chapter over forty plus pages. Here are some points extracted from the first ten chapters of the book. Repeated readings of the book might be required to obtain more insights, therefore I have provided a link to download the pdf version of the entire book at the end of this post.
books &news Martin Lee on 18 Sep 2007
Paul Simister Business Coaching Blog
Paul Simister, a regular reader and top commentor of this blog, has recently started his own business blog. A post you might want to read is his summary of Jay Abraham’s book, Getting Everything You Can From Everything You’ve Got.
books &chet holmes Martin Lee on 26 Aug 2007
Chet Holmes The Ultimate Sales Machine Review
Remember my earlier post on The Ultimate Sales Machine, the book that was highly recommended by Jay Abraham? I have just finished reading it. Here’s a quick summary and a couple of key points I have picked up from the book. It certainly deserves a second read some time in the future.
Continue reading » Chet Holmes The Ultimate Sales Machine Review
books &chet holmes Martin Lee on 27 Jul 2007
The Ultimate Sales Machine Book Has Arrived
After three long weeks, the book The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes that I ordered from Amazon has finally arrived.
You will recall that this book by Chet Holmes was highly recommended by Jay Abraham. A prelimary scan of the book shows it to be quite promising.
Here’s a short extract of what Michael Gerber, best-selling author of E-Myth, had to say:
Continue reading » The Ultimate Sales Machine Book Has Arrived